Alberta’s St. Michael’s Extended Care Society has sent a very strong message to Chiquita Brands. Their letter delivers a powerful punch to the fruit company, who grossly underestimated how hard Canadians would fight back over their misguided and discriminatory decision to boycott our ethical oil. You can read the fantastic letter that Mr. Stan Fisher, President and CEO of St. Michael’s Extended Care Society sent to Mr Fernando Aguirre, Chiquita Brands CEO here.
In the letter, Mr. Fisher states some of the following:
With over 15,000 long term care beds in Alberta operated by charities, non profit organizations, private operators and government, you made a bad decision.
As your research department would advise your corporate policy and decision makers, bananas are a significant part of seniors’ suggested diets, and many do incorporate Chiquita brands in their purchasing decisions.
If our oil isn’t good enough for you, guess we’ll have to slip on the Chiquita bio-hazard as it lies on the streetscape.
Good for Mr. Stan Fisher and the St. Michael’s Extended Care Society. They are taking a stand against foreign bullies, and standing up for Alberta, Canada, our jobs, our economy and our ethical oil.